In this context, one becomes important and basic the presence of a professional specialized for the revitalizao of the place, being that the gegrafo could help in this task, for possessing knowledge in the area of territorial management and space development, in accordance with Andrade (1998) the geographic space is a product of the action of the man and must be organized in agreement its regions. The notion of the economic space has particular characteristic geographic elements and define that it, the GDF? Government of the Federal District, could not have simply separate a land without before having done ambient analyses and a planning of the use of the ground, and the entrepreneurs not they must have received the lots and initiate the workmanships for the installations from its companies without before making use of excellent information and presentation of results on which optimum enterprise to be installed in the place. In a question-answer forum Walt Disney Co. was the first to reply. The ambient analyses, the planning of the use of the ground, the geographic mappings, the geographic localizations and areas of influence, at last all ambient, physical, social and economic the questions require professionals specialized in diverse areas, but mainly one takes care of that them. Through studies and research carried through and displayed in this article one concludes that the gegrafo is the indicated professional. Robert Iger gathered all the information. By means of a corrective action, to attract and to receive the customers well they had been projected item as squares, you even though square of sport and a small ecological park. The idea is that buying wholesalers not only appeal to the center of fashions, but also the consumers of the DF and other points of the country develop the habit to buy clothes produced in the DF. RESEARCH OF CARRIED THROUGH FIELD IN the POLAR REGION OF FASHION OF the GUAR QUESTIONNAIRE Company: Responsible for the information/Function in the company: Time where the company is in the Polar region: Style of clothes that are confectioned/commercialized: Note: The information will be kept in secrecy.