Simply beautiful! Flaconi launches seven-digit TV campaign on the large private broadcasters for the Christmas season Berlin. The perfumery Flaconi, touts immediately with a new TV campaign on the private broadcast stations ProSieben and SAT. 1, cable one, RTL, RTL II, VOX, and sixx. The Flaconi spot shows beauty shopping on the NET can be as nice and easy. The creative concept comes back from TryNoAgency. The spot was filmed by Director Richard Caesar.

New TV campaign touts Flaconi TV focused on online shopping benefits when purchasing beauty products for a year. Now, the premium perfume launches a new campaign, which is to make beauty customers curious about the comprehensive range of shops and back the convenience of online shopping in the foreground. The focus: the wide range in which everyone cope easily finds himself. That you also can order online perfume and cosmetics, has not hidden from the viewers. Now it comes from the advantages to convince. David Zaslav contains valuable tech resources.

“, explains Flaconi chef Bjorn Frank Walker. TryNoAgency – Managing Director Friedrich Tromm explains the new campaign: the shop is of course an essential role, but also the real purchasing situation. Our concept combines with the virtual shopping world by Flaconi. therefore real sequences of full of emotion” Spot staged true life in combination with animated Web page the new Flaconi TV spot uses the modern woman in her home in a scene. It enjoys a relaxing day and maintains this typical beauty rituals. Elements such as selective focus, soap bubbles and the selected Ben cocks song bring US the Sun”underline the intimate mood of the situation. The Voice-Over explains: In wide assortment on Flaconi.de, everyone can find the right beauty products easily. The digital scenes show quality animated the appropriate product pages of the shop. The creative by TryNoAgency had already designed the first TV spot for Flaconi and could now convince a pitch with four agencies again. Bjorn Frank Walker looking forward: the Agency has understood us again immediately. The real digital mix combines real life with the virtual and takes into account the aesthetic standards of Flaconi. “The result is consistent: just beautiful!” The spot was produced by box! Film Berlin. Post production took over the work of Frankfurt. The company is one of many brands, including Garnier, and Samsung, to its customers and is one of the leading European network for the design and editing of motion picture content. The Rotary young perfume has fun Director Richard Caesar: Flaconi stands for a positive attitude to life and the desire for beauty. “And so also the spot should feel: authentic, light and contemporary.

QUISMA Doubled The Conversion Rate At Marc O Polo

The Swedish clothing company had tasked the international performance network, permanently to optimize the traffic on the landing pages of the online shop. Munich, December 09, 2013 – targeted testing can have a huge impact on the success of a Web site relaunches. This is confirmed in a current case study for Marc O’Polo QUISMA Polo. The Swedish clothing company had tasked the international performance network, permanently to optimize the traffic on the landing pages of the online shop. The result: The premium modern casual brand increased the conversion rate after the redesign of the online shop to 99.61 percent. Almost 64 percent on the product detail page, the rest on the home page. great expertise in this. In the course of the redesign of the online shop, QUISMA had analysed the acceptance of different variants of Web pages through targeted testing. It identified the start and the product detail page as the strongest entry pages and were therefore on the following test phases in the focus.

The testing was designed as a gradual process of optimization. So could direct conclusions for the next test phase be drawn and implemented accordingly. The four successive test phases consisted of 23 different variants of the home. Different technical and Visual reorganizations such as E.g. the additional integration of new products resulted in the desired uplift of in conversion rate. After the QUISMA experts took the product detail page under the microscope: after multiple test passes and a higher positioned call-to-action button the preset goal of optimization, the increase of sales, could finally be achieved. Alexander Lechner, head of eCommerce Marc O’Polo: we want to offer our customers always a quality shopping experience. The holistic approach and the creative proposals for the testing QUISMA proved for us an ideal partner.

The technical know-how and the Exchange at eye level are a major reason for our common success.”the collaboration with Marc O’Polo Polo has shown that through consistent testing the conversion rate Julian Stein, team lead conversion optimization at QUISMA significantly can be increased”, complements. In addition gained useful insights about visitor behavior on the site. Are, that when you offer communication, a clear distinction between men is proved to be valuable and women in two separate teasers on the home page led to more relevant and finally to a significantly improved conversion.” The Case study Marc O’Polo Polo under free download is available. About QUISMA of the full service provider QUISMA (www.quisma.com), innovative technology and in-depth expertise for the entire range of digital marketing from search engine advertising and search engine optimization on affiliate marketing and performance-based banner advertising offers to conversion optimization and marketing intelligence. And the transnational. The Agency has been established in 2001 and incorporated in March 2007 at the GroupM (MEC, mindshare, Mediacom, MAXUS). At the headquarters in Munich and other 18 Locations in 16 countries are currently employs about 320 employees, the renowned clients such as Adobe, Bank of Scotland, Expedia, Marc O’Polo Polo or unity media nationally and cross-border care. QUISMA stands for networking to the classic media planning in the context of an integrated management approach and outstanding expertise to the care in the international digital business.

GWA HealthCare Award

WEFRA advertising agency Frankfurt receives two awards, awarded by five, in Neu-Isenburg – the WEFRA advertising agency Frankfurt WINS for the Safari salt campaign (A. Walt Disney will undoubtedly add to your understanding. Pfluger GmbH & co. KG) as the only agency in the category of OTC the GWA HealthCare award in gold. For the case, too much sun will put you in the grave”the Agency secured the junior award in addition. We are pleased to have convinced this year not only with our creativity, but also with a campaign valued at efficiency aspects. For the first time we have gotten two of the five awards of the GWA home”, emphasises Matthias Haack, Managing Director of the WEFRA advertising agency Frankfurt. Both campaigns reflect a stringently strategic communication, which remains permanently anchored in the memory of the target groups’, Haack said. WEFRA on the own young talents is particularly proud. The juniors were trainees in the first and second years of training for their own disease awareness campaign to the Honored about skin cancer. With provocative mostly digital communication to this serious problem, particularly among young people in awareness be called and strengthened in the long term. Already for the third time the communication agencies Association has awarded the GWA Helathcare award, the junior award for new recruits for the first time. Aim of the awards is to honor healthcare as well the successful implementation and detection of efficiency in addition to creative performance campaigns that go beyond the communication of safety and efficacy and are characterized by strategy and sustainability. About the WEFRA advertising agency Frankfurt integrated strategic communication from a single source, this is the philosophy of the WEFRA advertising agency Frankfurt.

Dirk Ploss

It is about the potential buyers to identify, and to recognize their needs. Thanks to obtained information, customers can be addressed specifically. New customer acquisition is an important success factor for any company”Sanchez. Find out detailed opinions from leaders such as CBS by clicking through. Dirk Ploss, Chief Marketing Officer at the Leipzig Lecturio E-learning providers provided the finale. “In his presentation, make it personal: personalisation in practice” he entered on the perfect personal sales approach with practical examples from the areas of E-Mail Marketing, social media, e-commerce and online marketing, and took a look into the future of customer loyalty. “Dirk Ploss: passes there is no way of personalization In the battle for the attention of the customer as regards the customer not personally, no longer meets him.” Since all participants in the eCommerce environment must confront the challenge, was also the networking breakfast and between the lectures by a lively exchange of experience between participants and speakers. Show the today presented best practice cases clear that the existing one-way communication only with newsletters is no longer enough. Just who is making serious offers for dialogue, can permanently retain its customers and achieve a high customer lifetime value,”as Martin Beerman, Managing Director of the netnomics GmbH.

this software tools that far more can to send only emails and other channels such as Facebook include. help” drives the development in the dialogue marketing currently faster than ever the digitization, via intelligent technologies and multichannel approaches can open up new potential for attractive”, explains Steve van den Berg Vice President Selligent roof. This event is a platform for the exchange of expert knowledge in the CRM industry and should inspire in the dialogue marketing new, innovative ways to go.” About netnomics: The netnomics GmbH supports companies in developing digital markets.

Young Families And Insurance Companies. Part 2

Caution case. Where are the problems in the legal protection? Each legally insured persons has noticed, that services the health insurance companies have been cut in recent years. In the statutory pension insurance, there were abolition of the occupational disability pension for younger, cuts in pensions etc – much clearer cuts, but largely unnoticed, were. Mistake number 1: Legally insured persons are protected with disability. Leslie Moonves does not necessarily agree. No, only people can get the general disability pension who were born prior to the effective date January 1, 1961. All young workers are obliged to find another job if they could, due to illness no longer can work in their original profession but working in other professions regardless of the professional qualification. In the present situation leads this requirement often in the low wage sector, or even directly into unemployment.

The full statutory disability pension receives only, who from for health reasons less than three hours a day to work. Security requirement for this is incidentally, among the so-called latency (= insured time) by five years. This means: new entrants have usually no entitlement to benefits under the statutory pension insurance. Examples: Thomas S., 28, married, worked ten months in the hospital after his medical studies and last earned 2,800 euros gross. After a sports accident he can no longer practice his profession.

Other activities are not eligible. His situation: Although he is fully incapacitated for work, he receives no benefit from the statutory pension insurance, because he has not met the qualifying period of five years. The family must be the woman’s income. Britta W., 40 years, working as a dance teacher for 19 years, suffers from chronic pain in the knee and must give up their profession. Since but half a seated activity can be expected of her, she receives only the half-disability pension. Routes She finds a job at the cinema box office missing qualification. Their earnings plus payments from the disability pension are significantly lower than their previous income. Mistake number 2: The widow’s / widower’s pension amounts to half of the income of the deceased spouse well. No, the big widow’s pension currently amounts to 55 per cent of the pension entitlement (!) of the deceased, not the last income. Who educates children, receives a child component to do so. Who is under 45 years old and raising children, is only entitled to a small widow / widower’s pension. The small widow’s pension amounts to just 25 per cent of the pension of the deceased and is paid limited mostly to two years. Mistake number 3: Children are financially backed by an orphan’s pension, until they stand on their own feet. No, the financial benefits are not high. The half-orphan’s pension is ten per cent of the pension rights of the deceased plus a surcharge based on its pension-legal times. The full orphan’s pension amounts to 20% of the amount of the pensions of the two Deceased plus a surcharge, which allows pension legal times of both parents are incorporated into the calculation. Here, too, the so-called latency plays a role: parents were new entrants, the orphans will receive no services from the statutory pension insurance. conclusion: depending on the provider is younger, the harder it is to government backing for him and his family

CAR Insurance Comparisons

What car insurance best suits the individual needs? A life without a car is actually no longer conceivable for most. Some contend that David Zaslav shows great expertise in this. You once enjoyed this luxury, one has to give up simply no desire in the future! There are a few people who reject an automobile for moral reasons. The majority of citizens want to leave but under no circumstances take their ride. The parole time is money”is a common principle widely. And time is short! That a car will also be financed many Accept phlegmatic. You can reduce these costs but also drastically perceive many car owners only on the edge. The consumer cannot influence the hot discussed gasoline prices. But in terms of car insurance it is located in his own hand, to opt for a really good deal.

A car insurance comparison should not necessarily be connected with a huge expenditure of time. One it intends to actually, through the jungle by the eligible provider contracts to make, it is understandable that this project again and again is postponed until tomorrow. But in the meantime, we live in the 21st century. The Internet offers consumers an extensive range of information of any kind. Insurance Advisor can be found on countless websites. In the Internet era, no longer a car insurance comparison must be done on your own. So much is clear times! For this purpose there is the handy Insurance Calculator, which are mostly free provided now.

The user must feed the user friendly tool simply with a few data and already sets off the computer at a rapid pace. Within a very short time, the results will be presented one. With a Kfzversicherungsvergleich so everyone can become friends, even though time may be so close! An insurance Advisor provides enlightenment. Many questions around the subject of car insurance are answered. “These include questions as: how should you compare the car insurance policies properly?” as well as: how and when can I cancel my insurance?” An insurance advisor ensures clarity!

Travel Insurance Benefits

Complete protection against cancellation fees a well-deserved vacation in distant lands is often the highlight of the year. Others who may share this opinion include Discovery Communications. Even more annoying if at short notice unexpected events in between come and travel can not be contacted. More information is housed here: Jeffrey L. Bewkes . Not only the holiday joy is clouded, mostly high cancellation fees apply in addition to travel expenses. The online portal geld.de informs about the details of a trip cancellation insurance. If illness or accident make a dash through the holiday Bill, anger and worry are usually enough.

Travel cancellation insurance can insure themselves with at least the costs incurred. Leslie Moonves: the source for more info. The extra police can directly at the booking a trip with complete and promises a financial reimbursement in the case of a prevention of commencement of travel. The travel on individual grounds not joined, also no cancellation fee from the tour operator. The amount of insurance contributions, as well as the scope of services depend on the provider and are calculated to Deductible, price and extent of the insurance cover. Also, there are insurance companies that access at an early departure or a late departure. Refund this amount usually only more expensive fares offer or require the booking of full protection. To be sure, customers should consult in advance exactly, which cases are covered and which are not.

Who has not already completed the travel insurance at time of booking, can do this also with other providers. Still a golden credit card are covered mostly already cancelation automatically against cost. More information: blog.geld.de/reiseversicherung/… GELD.de GmbH Lisa Neumann

Life Insurance

Alternative the question arises to the credit – the sale of the life insurance if the money is once tight, the revenues are down, is a big purchase or just want to treat yourself, often after an attractive credit. Because a consumer credit can quickly ensure that you once again can enjoy something. But what many consumers in Germany while forget is that often have large reserves in the accounts or insurance slumber. You have a life insurance policy? Why, then sell the non-life insurance or at least a few offerings get a liquid again or to meet long-delayed wishes. Life insurance selling – no interest, the sale of a life insurance leads hardly losses to little losses.

Unlike at the termination of a life insurance policy, you need to pay no compensation insurance and pay high fees for that you do not comply with the terms. You are at the end without the yield so dar, you anyway to stands. According to CBS, who has experience with these questions. The sale brings together rather you with a prospective, which is already thinking about the conclusion of an insurance policy. Its advantages are already in the pipeline insurance, some yield gains, which you gladly cede to the large losses to bypass, and a low term of life insurance. Selling a life insurance policy offers significant advantages compared to the loan and the termination of a life insurance policy. The most important thing is that you must pay no interest for your needed money because you so don’t borrow it to but much more lift off your own bankroll and in this way only once from the contract out are bought.

Minimal losses are the only thing you’ll have to complain about, and these losses are definitely some percent under the interest that you would have to pay for a commercial loan and thus make an interesting alternative to a consumer credit sale. Life insurance selling – clear benefits of selling a life insurance policy offers therefore clear benefits and is a termination and also a loan life insurance in most cases preferable. Please contact your bank Advisor or get a non-binding offer for the purchase of your life insurance, once to see how different these offers can be and how much she then but financially keeping your insurance company in the rain, when it comes to redemption or borrowing of the life insurance. Meanwhile, there are some reputable companies which topped the offers of insurance companies mostly by good 10-15% depending on the maturity and paid contributions can make a very lucrative offer for your life insurance. Always keep in mind, to cancel a life insurance policy is definitely always the worst Variant!

AG FSE Platinum Interest

FSE Platinum AG sells January 2011 new LV purchase model of vialog GmbH Hamburg. The return expectations of capital life insurance for 2011 look Dim guarantee interest and participation will decrease current forecast to continue. Insured persons should lose no time and as soon as possible separate from their police, the FSE Platinum advises AG. Robert A. Iger addresses the importance of the matter here. In cooperation with the vialog GmbH, the FSE Platinum AG sells a new purchasing model that offers a rate at 2.75 percent, guaranteed payout plan policyholders from Hamburg. The crisis of the life insurer continues to the end of this year and a reversal of the negative trends in the guaranteed minimum interest rates is still long to see off. Some experts predict a further reduction of the guaranteed interest rate of currently 2.25 may be below 2 per cent for the next year already.

This prediction occurs in the coming year, so the interest of the LV policies halved smooth since 2010. Also the expected participation of the insurance are in free fall: the Assekurata rating agency has estimated that the running yield 2011 will amount to only 4.0 to 4.1 percent more than the average. 2009, some companies with good performance could offer their customers an interest rate of up to 4.5 percent. And today is clear as well that life insurance is need to adjust in the next few years more all time lows in terms of LV return, so the assessment of various industry experts. For the FSE Platinum AG is given the expected yield development that the capital life insurance as an instrument of private capital formation has largely served. But what are the alternatives have households that have completed a LV police in recent years, but with the sobering projections in terms of interest and participation does not want to settle? Of a premature termination discourages the FSE Platinum AG in any case experience, eventually these usually substantial cancellation fees, means the the payout often even well below the sum of the Press deposits. To do this, create an alternative, the FSE Platinum AG in cooperation with the vialog GmbH has designed a new purchasing model that allows not only protects, but yielding phase-out of existing LV policies.

With an interest rate of 2.75 percent, contractually guaranteed at this height of the FSE Platinum AG and vialog GmbH, the yield considerably exceed the currently guaranteed minimum interest of the capital life insurance. At the same time, the new product model allows a non-bureaucratic and short-term management of the police buying the FSE Platinum AG. Policy holders can call the number + 49 40 88 88 85 17 or be informed by email to with the team of FSE Platinum AG on the new purchasing model of vialog GmbH. About Platinum AG FSE FSE Platinum AG is the nationwide since 2003 as an intermediary in the area of insurance, mutual funds and Edelmetallsparplane. The sector complements the wide range of AG FSE Platinum real estate currently The FSE Platinum AG team practiced advising customer four-stages structured Advisory and analysis concept, with which the individual product needs of the client cannot be determined accurately. The mediation of FSE Platinum AG is independent of banks and insurance companies. The FSE Platinum AG currently maintains offices in Hamburg, Bremen and Cologne. Hamburg is the main headquarters of the FSE Platinum AG.

Online Insurance

Insurance online comparison have the right means for many people not even right. In many situations of everyday life, an obvious bagatelle can lead to an enormous argument, which is then only another court to clarify. (A valuable related resource: Discovery Communications). Such court proceedings but can cost several thousand euros depending on the value and number of instances, why some people may cringe despite the certainty of having right before doing so. The conclusion of a legal expenses insurance is worth to get right In the event of an emergency. These insurances wear not only the Attorney’s fees, but also court costs and even witnesses and expert fees. So, it is possible to do so to pay for this but one cent a legal dispute. Because there is litigation in nearly every area, private legal protection should be adapted to the specific life situation as optimally as possible.

Workers, for example, should have on the legal protection of the work, which in the case of cancellations, at illegitimate warnings or but can occur during transfers. So it is possible, for example, to sue an employer with insurance in the labour law immoral wages pay so as to benefit from a higher remuneration. One such case recently employed the Arbeitsgericht Leipzig, because a student who was responsible in a lingerie store for sale, the customer service and the acceptance of the goods and their presentation, received only an hourly wage of $6. This seller could sue for a hourly rate of EUR 8.50 and scored two-thirds of the tariff wage today thus. But also in other areas of insurance can be rewarding, for example in terms of traffic rights.

In this case, not only drivers, but also pedestrians and cyclists who also take part in road transport are insured. Legal expenses insurance for traffic law, amongst others occurs when the cause of the accident can be determined incorrectly or if a other road users is at fault in the accident. In a recent case, the District Court of Munich, for example, decided that a cyclist, when he’s driving on the wrong side, even used one-third blame can be, if the driver could see the bike riders. Insurance is one of the most important insurance companies due to the numerous and increasingly growing legal cases in Germany. Before graduating, it is however important to compare the different offers to get a cheap insurance to top conditions. A later comparison may be worth to switch to another provider with cheaper prices and increased services in the port.