Hotel Bellevue Square

A preview by Eduard von Overheidt and David Burkhardt-Rosenbaum of the triumph of the video platform YouTube through the digital Arch of triumph is breathtaking. First playground for funny flicks, then prevailed music clips and today… YouTube occupies but before Yahoo as the search engine rank # 2 behind Google. Each company that offers products or services, visualize that give an elegant as indispensable medium for the presentation. Drastic formulated: without video it does not take place in the number 2 search engine! For the next four years will increase tenfold the budgets for video marketing, experts predict. And they were more careful with your forecasts for the development of the Internet in the last 15 years – from today’s perspective. Learn more at this site: Coen Brothers.

The proprietary image video, the regular Informationsshow, or even the live broadcast will be an integral part of any serious marketing strategy. Of course it is not done simply to add another at the moment approx. 100 million YouTube videos. The actual work begins with the upload. The video must be discoverable by tagging, matching videos must be collected as a playlist to an environment for the video and associated with an own brand channel, foreign videos need to be commented. 2 opportunities will arise for companies: In house marketing specialist takes this editorial work. Man outsources this activity and commissioned an external media Editor.

Quite apart from the cost side, an outsider for the company may provide performance in another dimension, because he sees the matter not only from the narrow point of view of the customer. This external media editorial team will build a whole network of channels and playlists on YouTube, to place videos of its customers in many places and in connection with various interests (searches). So the media editors as a funnel consolidates the inter food flows of customers who may be initially went in a completely different direction in YouTube. Operates the vonOverheidt media production and editorial already over 30 channels in YouTube and this network is constantly expanding. Videos from the in-house production are then not just uploaded, but immediately embedded in the right channels and playlists, and always shown in an optimum environment. Here an example: user/GastTV… Is a hotel in the search box on YouTube bad Wiessee”, then appears here watching Hotel Bellevue Square 1 and 2. The playlist of above Tegernsee shaft, the videos are included, occupies fourth place. These observations show the importance and possibilities of video marketing from today’s perspective. “You look at times, which make enormous efforts Apple, Google and Microsoft, to be the next boom market mobile Internet” to play and recognize that all of these devices (IPhone, IPad, nexus one, etc.) are video capable, then it soon becomes clear that we are not only facing a new stage of development of the Internet. No…