Marketing Oriented To Customer

In both cases to identify needs, sell ideas-simbolos and persuade people to change or reinforce their attitudes. Marketing is more than just a set of tactics and media operations. It is a set of techniques of research, management and planning dissemination that are used in the design and execution of strategic and tactical actions throughout an election campaign. TYPES OF ELECTORAL MARKETING. Berthilde Ortega, who tells us: the electoral marketing is subdivided into three main branches: the product-oriented, retail-oriented and market-oriented.

ELECTORAL MARKETING ORIENTED PRODUCT. This type of marketing developed special activities causing the candidate to show as a product that needs awareness mass to increase exposure of the public for their existence. Successful candidate of a number of duration of exhibitions. This type of marketing is used When is the candidate a national hero, or someone who has done something extraordinary for the country. Here need short advertising and make the facts of the candidate short films. ELECTORAL MARKETING ORIENTED TO THE SALE.

Activities of this type of electoral market relies primarily on the promotion and distribution of the candidate through exhibitions in mass media. The goal you are looking for this type of marketing is winning the election with any promise, manipulation or deception; the candidate does not measure what is promising and not interested in the satisfaction of their voters. ELECTORAL MARKETING MARKET-ORIENTED. This type of electoral marketing, unlike the previous one, is based on the satisfaction of the market (the voters); i.e., studies of opinion not only are carried out before the campaign for the development of the advertising plans, but it also during the Government of the candidate are par conducted to know the degree of the change in public opinion. The objective pursued is not only winning the election but keep increase loyalty to the label. That is, the party’s image is more important, what studies are done after the elections and public opinion as feedback and modification of the policies of the candidate is used to increase participation and modifying the candidate policies to increase the participation of the electoral marketplace.

Juan Rodriguez

Never He seemed able to discuss the rojiblanco triumph. Less even with the controversial 2-0. Controlled party the party was already set directed by Argentinian Diego Simeone when Arda Turan was a clear of the rival defense, aided by hand, prompting protests from Getafe. The average tip was planted before Moya, without opposition, with Falcao as option on the left side, dribbled to the goalkeeper and scored. It was the 42 minute.

You have not changed anything in the beginning of the second half. Without fanfare of Atletico, with something more than presence offensive of Getafe, but without auction, the match lasted the inertia of the first half, but already with more risks for the rojiblanco set, because his rival already Yes was presented with more constancy in the vicinity of your area.Already the local defence didn’t feel so calm, Luis Garcia got soft drinks in his attack, with the entry of Paco Alcacer and Lafita, and Atletico took a step back, more sheltered, waiting for a kickback that definitively resolve the party, which will ensure three points more in pursuit of the leader, the Barcelona. Raul Garcia tried it from the edge of the area, also Falcao, wanting to dedicate a goal to 4,000 Colombians who today attended the stadium Vicente Calderon and failed to push the ball in a service by band of Arda Turan, against a Getafe with ten on the lawn by Rafa injury. She had already made three changes. There ended the duel, with the 2-0 for the first time, control and the victory of Atletico, for the seventh consecutive day in the second set and recovered from the two defeats in the last week with a placid triumph, without discussion by the Getafe, far from the level which had shown in their previous outputs.

Technical data sheet: 2 Atletico Madrid: Courtois; Juanfran, Miranda, Godin, Filipe Luis; Mario Suarez, Gabi; Adrian (Koke, m. 83), Raul Garcia (Cristian Rodriguez, m. 65), Arda Turan (Emre, m. 84); and Falcao. 0 Getafe: Moya; Valera (Mane, m. 46), Rafa, Alexis, Miguel Torres; Juan Rodriguez, Xavi Torres (Lafita, m. 60); Pedro Leon, barred, Diego Castro; and alvaro Vazquez (Paco Alcacer, m. 60). Goals: 1-0, m. 23: Adrian marks after a decline of Moya to a headbutt him. 2-0, m. 42: Arda Turan is a reject, haggle to Moya and mark. Referee: Stops Romero (C. Andaluz). Diego Castro (d. 38), chided local Gabi (d. 59) and Juan Rodriguez (d. 18) visitors, alvaro Vazquez (m. 42) and Miguel Torres (d. 58). Incidences: party corresponding to the eleventh day of the La Liga, played in the stadium Vicente Calderon before some 45,000 spectators, about four thousand of them Colombians. Before the start of the meeting saved a minute’s silence for the four victims of the tragedy of the Madrid Arena. View more: Adrian and Arda solve a placid match for Atletico against Getafe